Soundhawk – The new way to listen

Hi there,

the last days I went out for dinner with some friends and I recognized that the conversations sometimes ceased due to misunderstandings which were created by the noisy environment. So I had a look if there are possibilities to meet this challenge.

Today I found Soundhawk, a company which is based in Cupertino. It has the mission that “everyone deserves to hear the world the way they want”. Soundhawk created a system for a unique listening experience, so that customers can really focus on the things that matter without being distracted by background noise.

The system works with three elegantly designed pieces of hardware. The Scoop is a small and comfortable wearable device for the ear that connects wirelessly to the other components. It is using adaptive audio processing to improve key sound frequencies. Moreover you get a Wireless Mic which you can place next to the sound source you want to focus on. It creates clear sounds for the Scoop, even in the noisiest places. That you dont run out of battery during a conversation you receive a Charging Case which is portable, recharges both the Scoop and the Wireless Mic and has enough power to recharge them three times until itself has to be recharged via wall outlet. All the hardware is unifyed by a mobil app that instantly personalizes Soundhawk to the unique hearing profile of the customer. Moreover you can profit from the preset settings of the environment, such as restaurant, driving, etc.

It can currently be preordered in the colors graphite and sand for 279 $ plus a 20 $ Membership to “Friends of Soundhawk”, which gives you a kind of prioritization status. I will have a closer look at the product during my visit to the US since it is only available in the US so far.

Best regards,
Marcus

Must Have – Cool down with the Coolest Cooler

Hi there,

well I finished my Master’s Thesis some days ago with the topic “Developing a ‘measure catalog’ to implement a Corporate Entrepreneurship Strategy and enhance the innovative power of a company” and now I have time again to focus on interesting business ideas.

Since we are currently having great summer days with 35 °C [95 °F] (well, accompanied by quite big thunderstorms for German conditions), so it is always cool to spend a day by the lake/river/pool. Of course you need to drink and eat during the day out, so a cooler is needed. Ryan Grepper developed the “Coolest Cooler” and introduced his idea on kickstarter. Continue reading

Cows – the real reason for global warming

This morning I read it in the newspaper. It has to be more efficient and produce less greenhouse gas emissions so that we can limit the global warming. Mankind has to create the cow of the future…”Cow”? Well I was a little confused but the headline got my attention. So here is a short summary. Continue reading

Social Entrepreneurs of 2014

I mentioned the mission statement of the World Economic Forum in a former post about the history of this event. It is “Committed to Improving the State of the World” and the “Schwaab Foundation for Social Entrepreneurship” shows that this commitment is actively approached by Klaus Schwaab and his wife Hilde Schwaab. Continue reading

Intelligent Gymware – Athos

Hi,

today I want to present Athos, a venture-backed Start Up which developed a system to track your exercise data. Compared to Nike+ or other similar sports tracking apps you have the possibility to get detailed data to every muscles group. This is possible because of the 100 % machine-washable technical gym clothes. The clothes include sensors which monitor the individual muscle activity. You can check this data in time by insert a small “core” into the clothes which is a device that sends the data directly to your smartphone. Continue reading

Short Post – Technological Future

Hi there,

I just read some articles about google glass and other electronic devices which might impact our future. At YouTube I found this very interesting short movie about a possible future we are heading to. I don’t want to say too much, but it’s interesting, kind of cool but also scary. So enjoy the short film “Sight” by Eran May-raz and Daniel Lazo.